Case Study

Juice It Up

"Juice on the Go" Box Campaign

When the iconic, Orange County-based, smoothie, juice, and superfruit bowl franchiser Juice It Up! refreshed their brand, they called on Bay Cities to help create a 12-pack sports and catering box. The box had to comply with new branding, be durable and meet the need to transport and present products in attractive, easy-to-use and memorable packaging.

Juice It Up! had long provided catering carriers but had not provided the convenience of a 12-pack carrier for its consumers.

Download the case study to see how Bay Cities helped create a new sustainable, flexible carrier design for Juice It Up.