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June 4th-5th, 2025

What To Expect from This Year's Summit

 

Understanding Next-Gen ConsumersGain insight into the strategies brands must embrace to stay competitive with the next generation of consumers 

Brand Power Panel – Insights from top brands on navigating challenges, driving innovation, and staying competitive in today’s retail landscape.

Personalization & AI Influence – The role of technology in creating customized shopping experiences.

Shaping the Shopping ExperienceBrands, retailers, and solution providers must collaborate effectively to tackle the challenges of e-commerce, retail media, and AI.  

Navigate Tariff-Driven RetailLearn how leading retailers are navigating shifting trade dynamics and tariff-related uncertainty 

Winning at Walmart – Understanding of how Walmart's evolving strategies and shopper expectations impact brands and in-store execution.

Work Culture & Leadership – Expert take from WD-40’s former CEO Garry Ridge on building a strong workplace culture, from his book Any Dumb-Ass Can Do It.

Receive a free copy of Any Dumb-Ass Can Do It: Leaning Moments from an Everyday CEO of a Multi-Billion-Dollar Company

Preliminary Agenda: Day 1

June 4, 2025

 

Time Duration Topic
8:00am 1hr Coffee & Registration
9:00 am 15mins

Opening Remarks Setting the tone on innovation, leadership, and the role of packaging and display in retail's future: Greg Tucker, Bay Cities

9:15 am 45mins

Winning at Retail What it really means to win in today's dynamic and demanding retail world: Steve Frenda, Retail Thought Leader

10:00 am 15min Coffee Break & Networking
10:15 am 1hr 

Mastering Walmart Panel: Real-world experience and strategy from experts who understand Walmart's evolving expectations: Kelli Corbett, Retail Monster; Andy Wiseman, Lean In

11:15 45min

Any Dumb-Ass Can Do It: The Learning Moment: A fresh take on leadership, culture, and building high-performing teams: Garry Ridge, Former CEO of WD-40

12:00 pm 1hr  Lunch Break
1:00 pm 1hr

Session Pending

2:00 pm 45min

The Evolution of Retail: Key Trends Reshaping the IndustryFrom inflation to innovation and upcoming tariffs, what's changing in retail and how to respond: Amanda Lai, McMillianDoolittle

2:45 pm 15min Coffee Break & Networking
3:00 pm 45min

What AI Needs from Retail in The Simulation CenturyWhere AI is headed and how retailers can evolve alongside it: Richard Boyd, Ultisim

3:45 pm 1hr

Brand Power Panel: Unfiltered insights from top brands leading disruption, storytelling, and in-store excellence: Russ Beadle, Nestle; Jacob Heller, Morinaga America; Peter Adderton, MyMobileX; Bill Kambol, MANDSCAPED; Jessica Simonson, Ontel

4:45 pm 15min

Closing Remarks Greg Tucker, Bay Cities

5:00 pm  2hrs Cocktails & Networking

 

Preliminary Agenda: Day 2

June 5, 2025

 

Time Experience
9:00am

Arrivals & Registration

10:00am

Tours Begin + Bonus Presentations from Bay Cities' Experts

- In-Store Display Strategies

- Effective Use of Color

12:00am

Lunch: Popular Food Truck!

1:00pm Departures

 

Speaker Lineup Sneak Peek

Amanda Lai

McMillian Doolittle                                              

Richard Boyd

UltiSim                                                                 

Garry Ridge

The Learning Moment, former CEO of WD-40

Steve Frenda

Founder & CEO, Inspiring-Retail

Jacob Heller

Morinaga America, Inc.

Kelli Corbet

Retail Monster                                                  

Bill Kambol

Manscaped                                            

Andy Wiseman

Lean In                                                               

Peter Adderton

MobileX                                                                

Russ Beadle

Nestle                                            

Julie Lam

Bay Cities

Allan Yue

Bay Cities